The Easy First Step Towards Increasing Diversity in Technology Companies

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Published: Wednesday, January 07, 2015 08:00

An Easy 1st Step Towards Increasing Diversity in Tech CompaniesBy Steven McIntosh
Associate

It's no secret that the vast majority of people who work at technology companies are men. Unfortunately, this is a serious problem that impacts these technology company's ability to succeed in an increasingly diverse economic world.

Why Technology Companies Need a Diverse Workforce

Today most technology companies are only getting the benefit of a single point of view. This not only breeds a lot of "group think," it can also make it hard for the team as a whole to truly understand many of the members of the companies' target audiences.

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Increasing Business / IT Alignment When Getting from “Need” to “Solution”

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Published: Wednesday, December 17, 2014 08:00

Increasing Business / IT Alignment When Getting from Need to SolutionBy Paul Hoekstra
Associate

It has been estimated that over 70% of all system outages are a direct result of changes that have been made to the operational environment. It's no coincidence that at many organizations, IT has in effect lost control of the production environment and is in constant firefighting mode. The regular unpredicted downtimes, missed deadlines and cost overruns deteriorates the value of the IT organization as a whole and the trust in the CIO in particular.

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An Often Overlooked Way to Use Social Media in the Wine Industry

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Published: Wednesday, December 03, 2014 08:00

An often overlooked way to use social media in the wine industryBy Steven McIntosh
Associate

Part of my consulting practice involves a lot of work with wineries. I've found that smaller wineries – those that sell less than one million cases per year – are always looking for ways to increase winery direct sales. Many ask me for advice on ways to use social media in the wine industry to gain greater access to customers, increase customer loyalty and increase sales.

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